Digital Product Launch Checklist

Digital Product Launch Blueprint

Interactive checklist to plan, create, and launch your digital product

📋 Product Planning

Define your product idea and target audience Validate product with surveys or beta group Research competitors and pricing Outline features and benefits

🎨 Product Creation

Design product (eBook, software, template, etc.) Create packaging and branding materials Test functionality and user experience Finalize all deliverables

🛒 Sales Setup

Set up product on a sales platform (e.g., Gumroad, Shopify) Create sales page with compelling copy Add testimonials or case studies Set pricing and payment integrations

📣 Launch Marketing

Build email list and pre-launch buzz Plan content marketing (blogs, reels, YouTube) Create launch announcement emails Collaborate with affiliates or influencers

🚀 Launch Execution

Send launch emails and social media posts Monitor sales and support channels Offer limited-time bonuses or discounts Collect user feedback and reviews

📈 Post-Launch

Send thank-you emails to buyers Review metrics (sales, traffic, conversion) Update product based on feedback Plan for evergreen or future launches